New Book
Available...
by Dr. Gary W. Lawson
CEO, Lawson & Associates
"The Entrepreneur's
Marketing Guide" ($20)
Gary W. Lawson, MAOM, Ph.D., DPA
322 Paseo
Tesoro
Walnut, CA 91789
(888) 380-6337 ext 202
gwlawson@csupomona.edu
College/University Teaching Experience
California State Polytechnic University, Pomona
2007-Now
College of
Business Administration
Marketing & International Business Management Department adjunct faculty teaching Principles of Marketing
College of the Canyons
2005-Now
Business Department Associate Adjunct Faculty
Business Department Associate Adjunct Faculty teaching the following courses:
Conflict Management and Negotiation; Principles of Marketing (both 100% online and traditional on ground classes); Entrepreneurship; Business Writing; Interpreting Financial Statements; Business Diversity; Principles of Management; Business Management Overview; Advertising; Personal Selling: Leadership and Communication.
College Teaching Certificates
Associate
– One Year College Associate Teaching Certificate – Completed April 21, 2007
Online – College Online Teaching Certificate Completed February 2007.
Wrote curriculum for the following 100% online courses: (1) Principles of
Marketing; (2) International Marketing
University Training Workshops
Attended the following California Polytechnic University Pomona, Faculty Training Workshops: (1) one day Professional Writing Workshop; (2) Using Blogs and Wikis in the classroom
Association Memberships
Professional Association Memberships…Member ASPA (American Society of Public Administrators); Member American Marketing Association (Academic); Member American Marketing Association Los Angeles County Chapter; Member Public Citizen
Business Associations…2007-08 Executive Board Member of the San Gabriel Valley Regional Chamber (Chamber coverage area includes Diamond Bar, Walnut, La Puente, Hacienda Heights and Rowland Heights); 2007-08 SGV Chamber Vice President of Business Economics Government Advocacy
Business Consultant
Small Business Development Center (SBDC)
2006-Now Business Consultant
Small Business Administration SBDC Independent Business Consultant assisting small businesses to become more successful
Business Development Entrepreneurship Center
1983-Now
Founder/Executive Director
Non-profit organization offers individual, small group and seminar based marketing, advertising, strategic planning, business development and organizational management consulting services. BDEC is a sub-specialist in healthcare businesses. BDEC also works with businesses ranging from stand up comedians to multi-national corporations.
Business Owner/Entrepreneur
MedicalDiscounts.com, Inc.
2004-Now
Founder/CEO/Owner
MedicalDiscounts.com, Inc. (MD.com) assists Americans with getting lower cost surgery and medical procedures in India, Thailand and Argentina.
Medical Discounts International, Inc
1999-Now
Founder/CEO/Owner
Medical Discounts International, Inc. (MDI) helps Americans obtain affordable dental care and diagnostic procedures.
Health Industries of America (HIA)
1998-99 CEO/Board
Member
Responsible for corporate marketing, operations, JCAHO accreditation, training, and strategic planning - HIA was a fifty million dollar business with nearly a thousand employees, three hospitals, two outpatient programs, and six Medicare day treatment programs.
California Healthcare Management Services (CHMS)
1987-98 Senior Vice President/Board Member
Board member; responsible for corporate strategic planning and marketing; acting CEO for newly acquired hospitals and skilled nursing facilities. CHMS was a hundred million dollar business with several thousand employees.
Lawson Multi-Specialty Medical Group (LMMG)
1986-94
C0-founder/CEO/Owner
Co-founded the business; eight years later, the business was a multi-million dollar enterprise with 10,000 active patients, ten staff and four physicians.
Behavioral Mental Health Services (BMHS)
1982-92
Founder/CEO/Owner
Over ten years, BMHS became the largest independent psychiatric referral and information program in the country.
Education
University Degrees
2005
D.P.A. - Doctor of Public Administration
University of La Verne School of Public Administration
1998 Ph.D. - Health Services Administration
Southwest University
1994 MAOM. - Masters in Organizational Management
University of Phoenix
1983 B.A. – Bachelor of Arts in Communications
Cal State University Fullerton
Philanthropist
Lawson Health Foundation
2002-Now
Co-Founder/Executive Director
Lawson Healthcare Foundation is a 501 (c) 3 non-profit organization consisting of the following three programs: (1) free medication program; (2) consumer health advocacy (i.e. research, speaking, consulting): (3) hospital volunteer program for high school students who are considering becoming physicians.
Author - Speaker
Author… “The Entrepreneur’s Marketing Guide” (2007) “Impact of User Fees on the FDA” (2005); ”Lawson’s Guide To Healthcare Marketing” (1996); “HMO’s Are Not The Answer to Today’s Healthcare Crisis” (1995); “Street Smart Marketing” (1991); Multiple magazine, newspaper and journal publications (two peer review journals related to the FDA).
Author Book Signings… Brea Borders Bookstore, July 19, 2007; Chino Borders Bookstore July 26, 2007.
Online Curriculum… Wrote online Principles of Marketing course; received unanimous approval from the College of the Canyons Curriculum Committee May 2007.
Speaker…. Multiple speaking engagements, awards and certificates, Board member Diamond Bar Toastmasters 2006-2007 – Most recent speaking engagement “Guerilla Networking” for the SGV Chamber” May, 16, 2007. Two speaking awards for Best Speaker Evaluator received June 11 and June 18.
Competent Toastmaster Certificate – completed 2006.
Miscellaneous
Family… Married - 24 years to Diamond Bar physician Yvonne R. Lawson, M.D., FAFP. Three daughters Lauren (23) Graduated Cal State Fullerton 2006; Kathy (21) Graduated Cal State Fullerton (2007); Christina (17) Graduated Diamond Bar High School (2007)
Community…2006-07 Board Member Diamond Bar Toastmasters, Member West Covina Elks, Member American Legion, Former Board Member Walnut Valley American Heart Association; Board Member Pomona Red Cross; Board Member Pomona Tri-City Mental Health; Chairperson Diamond Bar Grand Ave Committee; Member Diamond Bar Improvement Association; Member EV Free Church; Coach Diamond Bar AYSO Soccer; Volunteer DBHS PTA; DBHS Show Choir Parent Volunteer for fundraising and promotion.
Veteran…
1975-79 Honorable Discharge U.S. Navy OS3
1979-82 Honorable Discharge California National Guard E5