New Book Available...
by Dr. Gary W. Lawson
CEO, Lawson & Associates

"The Entrepreneur's
Marketing Guide" ($20)

Orange County Business Consulting - Business Plans - Business Development - Strategic Planning

Lawson & Associates Business Consulting (LABC)
Small Business Consulting, Business Seminars, Business Training and Internet Marketing
for small businesses in Southern California with limited resources.

Call Toll Free (888) 380-6337 ext 202  Email - gwlawson@csupmona.edu

Lawson & Associates Business Consultants (LABC) is a proven business consulting firm that specializes in helping small not-for-profit and profit Orange County businesses with limited financial resources and limited funds to establish and grow their business and increase their bottom line.  LABC works with Orange County businesses from start up to 150 employees and $40 million in sales.  LABC works with Orange County small businesses to assist in design, implementation and follow up of business plans, marketing plans, strategic plans, networking, Internet projects, websites, public relations projects, advertising, basic financial services, employee training, expansion and infrastructure development.

Entrepreneurs with  Passion, Energy, Commitment,
Vision and Drive should call...(888) 380-6337.

We help passionate business visionaries succeed.

Small Business Consulting Approach

Proven entrepreneur and adjunct college professor, Dr. Gary W. Lawson, works with every client.With more than 25 years experience, Professor Lawson offers proven, effective, dynamic, immediate and quality business consulting services.  Los Angeles County business owners and not-for-profit executive directors will find LABC to be a continual source of encouragement, structure, information, new ideas, innovative methodologies and cost-effective business strategies. LABC helps businesses with initial and on-going business research; market research; controlling costs; business development, implementation and follow up related to start up, marketing, strategic and organizational plans; improving profit margins; increasing market share; increasing sales; training and developing employees; assists with goal setting, vision and mission statement development; building a stronger management team; increasing employee morale; team building; telephone training and preparing a business for growth or downsizing.

Partial list of LABC services includes the following:

• Entrepreneurship
• Establishing entrepreneurial techniques
• Learning how to become an entrepreneur
• Starting a new business
• Establishing a new business idea
• Starting a non-profit 501 (c ) 3 organization
• Writing business plans
• Securing business funding
• Business marketing
• Business advertising
• Business public relations
• Website development
• Website maintenance
• Website internet marketing
• Organizational development
• Business planning
• Strategic planning
• Employee training
• Management development
• Team development
• Goal setting
• Employee morale
• Individual business consulting
• Monthly business consulting
• Small group business group consulting
• Business seminars
• Business classes
• Business operational, planning analysis
• Meeting room rental
• Classroom rental
• and much more!

Contact Information

Office Hours Monday - Friday 7:30 a.m. - 4 p.m.
Ask for Dr. Lawson ext 202.

Telephone

(888) 380-6337

FAX

(866) 380-6337

Postal/Mailing Address

322 Paseo Tesoro, Walnut, CA 91789

Electronic mail

General Information: gwlawson@csupomona.edu
 

---

Low Cost Business Consulting, Business Planning, Business Plans, Business Education, Business Training Seminars, Business Classes are available for Orange County Businesses in the following cities: Aliso Viejo -  Anaheim Hospital - Brea Dentist - Buena Park  - Costa Mesa  - Cypress  - Dana Point - Fountain Valley  - Fullerton  - Garden Grove I - Huntington Beach  - Irvine  - La Habra  - La Palma  - Laguna Beach  - Laguna Niguel - Laguna Woods - Lake Forest  - Los Alamitos - Mission Viejo  - New Port Beach  - Orange - Placentia  - Rancho Santa Margarita - San Clemente  - San Juan Capistrano  - Santa Ana - Seal Beach - Stanton - Tustin  - Villa Park  - Westminster  - Yorba Linda

Four Stages of Business

Starting A Business

Starting a business is one of the most exciting journeys an individual can take. Over ten million people each year consider starting a business. As a result, more than three million new small businesses are started annually.  Entrepreneurship offers numerous rewards, but it also presents many challenges. Understanding these challenges and careful business planning can help a new business succeed.

Managing

The success of any business is closely related to how well the business is managed. Good management is the root source of business growth.  Managing your business should not be considered an academic exercise. Rather, it is the real-world application of strong leadership, a positive attitude, solid business knowledge, and good people skills. It is the ability to influence and make decisions; and it is the ability to inspire and lead others. Acquiring good management skills is essential for the success like putting money in the bank.

Marketing

Few things are more exciting than expanding a business. Whether you want your business to grow in size or remain small but successful, growth is critical. Business growth assumes you have made it through the early start-up phases and are now ready to expand. It is a period where you can spread your wings and look for new business horizons. However, like earlier stages of development, growing a business requires solid preparation, steadfast commitment and a willingness to take calculated risks. There are many resources that can assist you in expanding your business.

Exit Strategy

Exiting a business is a reality that should be considered and planned for during the early stages of a business. Such preparations will require development of contingency plans for events that may never happen.  Planning for getting out of a business is just as important as the planning required for starting a business. A solid, well thought out exit strategy can save time, money, and a great deal of frustration in the future.

Lawson & Associates Business Consultants Introduction

Business Owners do the work.
LABC is a guide - a sounding board - an expert - a mentor.

Succeeding in business is not easy for most new business owners. In fact, most businesses fail within the first three years. Profitability and growth are difficult to maintain for any size business, and for many small businesses getting professional help is too expensive. LABC provides business consulting, research, planning and training in most areas of business.

Consulting Services
LABC provides business consulting in most areas of a modern small business. LABC provides business consulting, management consulting, website consulting, public relations, advertising and marketing consulting as well as consulting in most other areas of business. Dr. Lawson provides business advice based on both an extensive educational and real world successful business experience and knowledge.  There are few business consultants with multiple advanced business degrees, teaching experience and a proven entrepreneurial track record of starting, operating and selling more than a dozen successful businesses.

LABC can help a business find new creative ways to market their business products and services. LABC provides business startup advice, small business advice as well as complicated business strategies and business changes. In addition, LABC offers strategic management consulting, basic human resources consulting, change management consulting, marketing consulting, networking and project management consulting.

Consulting Services and business consultancy is our business. LABC wants to be your management consultant, marketing consultant and business consultant. LABC succeeds by helping you succeed.

LABC Helps Business Clients - Help Themselves!

Research qualitative and quantitative research - Planning - create and follow a business plan - Training And Seminars Sales training and sales management training to increase sales. Customer service training and customer loyalty training to assist in customer retention. Leadership development, management development, team development, professional development and employee training can provide effective leadership, greater efficiency and stifle your competition. Management training, executive coaching and leadership training to increase leadership and management skills. Continuous training and development of management and employees will increase a business' chance of sustained profitability and growth. Human resource development and employee development can actually save a business money. Project management training is crucial for time sensitive low margin projects. Dispute Resolution - Conflict resolution and diversity training is available.

Most of our classes are taught by Dr. Lawson and include real world knowledge of the subject matter.  Our business seminars, management seminars, sales seminars, marketing seminars, leadership seminars and other training seminars are very popular so sign up early.

“The LABC goal is to help passionate people
help themselves to become successful in business.”
 

Business Consulting Services

Business Planning

Clear and effective business planning - Getting the most out of your business plan - Budgeting - Business policies & procedures - Infrastructure Development - Business exit strategies - Planning for change, making changes, follow up -  Technology planning - Preparing for growth - Employee training - Management training - Outsourcing - Preparing a business vision - Mission statements (mantra development)

E-Business

Electronic agreements - Ensuring customers' privacy - Developing, improving and changing a website -Marketing, running a website - Using the internet as a marketing tool - Online credit cards (ECommerce) - DSL - Computer hardware, software

Finance & Capital

Writing a business plan for a loan - Approaching your bank - Managing cash flow - Securing funding - Bookkeeping - Record keeping - Understanding financial statements
   
Technology

Telephones - Telephony - Answering services - Computerization - Computers - Scanning - Software - Beepers - Cell phones - Fax machines - Copy machines

Human Resources

Building a senior management team - Partnerships - Profit sharing - Performance reviews - Employee progressive disciplinary system - Involving employees (employee participation) - Hiring quality and reliable people

Leadership

Becoming a leader - Hands-on leadership - Effective leadership - Renewing yourself as a leader - Cultivating confident employees who own their work - Create an innovative work environment - Empowering employees

Legal - basic information

Avoiding legal problems- Protect your business from legal action - Obtaining a lease - Advertising legally - Type of legal business organization to start - Developing an employee handbook - Protect yourself from employee lawsuits - Resolving disputes

Marketing & Public Relations

Establishing a community presence - Creating, maintaining and improving business image - Aggressive, guerilla marketing - Advertising - Marketing planning - Low cost marketing and advertising - Using public relations techniques -   Press releases - Networking - Open houses - Signage - Location selection - Grand openings - Announcements -
Events - Event planning

Office Management

Web site development - Debt collections, debt management - Avoiding conflicts of interest - Office flow, productivity, working environment - Maintaining a good vendor relationships - Efficiency and effectiveness - Insurance - Leasing equipment

Sales & Customer Service

Business-to-business selling - Making customers happy - Building customer relationships - Building your referral business - Enhancing sales - Forecasting the future - Finding your first customers - Getting to know your customers -     Telephone training - Supporting your sales staff - Selling your products and services - Making your business convenient for customers

Training

Developing employees - Training a sales staff - Employee training - Management training -Employee orientation - Ethics training

Orange County Business Attraction & Expansion

Promoting Orange County as a leading economic region for the industries of the 21st Century

The Orange County Business Council, through a variety of promotional and marketing programs, communicates the unique advantages of Orange County as a major international center of commerce. The emphasis of these efforts include:

Promoting Orange County as a desirable location for business expansion and location

Highlighting Orange County's core competencies:
    * Strategic location
    * Modern infrastructure
    * High quality educational opportunities at all levels
    * Highly trained workforce
    * Diversity
    * Outstanding quality of life
 

---

Partial List of Businesses, Business Plans &
Specialized Business Consulting Services

Business Consulting Services, Business Planning, Business Developing, Public Relations, Business Plans and Specialized Business Consulting available for the following: Accountants - Certified Public Accountants - Advertising Businesses - Aerobic Exercise Instructors - AIDS Clinics - Air Conditioning Equipment & Repair - Alarm Systems - Alcoholism Treatment Centers - Alternative Health Practitioners, Supplies, Services - Amusement Businesses - Ambulance Services - Antique, Appliance, Home Building Stores - Athletic Clubs - Architects - Architectural firm -Attorneys - Automobile Repair - Automobile Sales - Automobile Parts - Automobile Services Company - Baby Accessories Sales - Banners Business - Banquet Facilities - Bars - Barbers - Barbeque Sales & Service - Beauty Salons - Beds Sales - Bookkeeping Business - Beverage Sales - Billiards - Birthday Services - Boat Sales, Repair & Services - Book Stores - Bowling Centers - Bridal Services - Music Bands - Building Materials, Cleaning, Contractors, Repair - Burglar Alarms - Cabinetmakers - Cable Television - CT Scanning Centers - Cancer Treatment Centers - Car Washing - Car Repairs, Sales, Service - Carpenters - Carpets & Rug Stores - Caskets - Cement Contractors - Chemical Dependency Centers - Programs - Chinese Food Restaurants - Chiropractors - Churches - Cleaning Services - Clothes & Apparel - Coffee Shops - Collection Agencies - Colleges - Computer Equipment Dealers - Computer Repair - Computer Software - Cocktail Lounges - Construction Companies - Consultants - Contractors - Cosmetics - Crain Leasing - Cruises - Credit Counseling - Dairies - Dancers, Dance Halls, Dentists, Dental Practices - Dental Practice Management - Dental Business Development-Dance Teachers, Dance Studios - Day Nurseries - Day Care Centers - Deli Cafe - Delivery Service - Discount Department Stores - Die Makers - Diets, Diet Foods, Diet Programs - Disc Jockeys - Divorce Attorneys - Dog & Cat Businesses - ENT Physicians - Electrical Contractors - Electrical Appliance Stores - Electronic Equipment & Supplies - Engineers - Engineering Company - Employment Services - Entertainment Businesses - Exercise & Physical Fitness Centers - Eyesight - Fabric Shops - Fast Food Restaurants - Family Practice -  Film Developing - Financial Consultants, Financial Services, Banks, Fingernail Salons, Beauty Salons - Fireplaces - Food Services - Food Brokers - Food Sales - Fraternal Organizations - Freight Hauling - Franchises - Furniture Stores - Games - Garage Doors - Gardeners  - Lawn Specialist - Gates - Independent Contractors Geologists - Glasses - Eye Glasses - Contact Lenses - Glassware Sales  -  Golf Equipment - Golfing - Golf Centers, Training - Guitar Sales, Training - Hair Cutting Business - Hair Removal - Handbags Retail Store - Handyman Services Company - Health & Centers, Programs - Health Care Services, Healthcare Programs - Healthcare Professionals - Home Inspectors - Hospitals - Hospice - Horse Stables - Hot Tubs - Hotels - House Remodeling - Home Care - Home Offices - Home Based Business - House Repair - Home Sales - Household Storage Company - Human Service Professionals - Hypnosis - Ice Cream Parlors - Income Tax Preparation - Infertility Treatment Centers - Insulation - Investments Company  - Italian Restaurants - Internet Businesses - Website Businesses - Jewelers - Jewelry Stores - Jobs - Judo, Karate Instruction Studios - Kickboxing Centers - Knee Surgeons - Licensed Clinical Social Workers, Social Work Organizations -Labor Organizations - Landscaping - Lawn & Garden Equipment - Leasing Service Business - Loans - Locksmiths - Linen Supply - Long Term Care, Insurance - Insurance Agents - Health Insurance - Machine Sales & Service Company - Malls - Marketing Consultants - Meat Sales - Museums - Mail Centers - Bulk Mail Centers - Listing Services Mobile Home, Sales, Mobile Home Repair - Mobile Home Parks - Mortuaries - Mortgage Centers - Motels - Motor Homes - Motorcycles, Sales & Service - Moving & Storage, Multimedia - Music Stores - Music Services - Musical Instruments - Nail Salons - Nurseries - Nursery - Nurses - Nursing - Nursing Bureaus - Nutritionists - Counseling - Non-profit Agencies - Pet Shops - Marriage, Family, Child Counselors - Physical Therapists - Podiatrists - Pizza Parlors - Pizza Places - Pizza Restaurants - Orthopedic Surgeons - Plant Shops - Pharmacies - Plating - Optometrists - Ophthalmologists - Podiatrists - Dermatologists - Cardiologists - Pool Parlors - Pool Cleaners - Pool Services Company - Pre-Schools, Printers - Printing - Physicians - Surgeons - Psychotherapists - Psychologists - Psychology Counseling Centers - Publishers - Pharmaceutical Representatives - Psychiatrists - Orthopedic Surgeons - Medical Practitioners - Lawyers - Real Estate Services - Real Estate Agents - Real Estate Appraisers - Real Estate Loans - Real Estate Investment Services - Real Estate Rental Services - Refrigeration - Remodeling Contractors - Rest Homes - Resorts - Restaurant Equipment - Religious Organizations - Restaurant Management Company - Retirement Centers - Retirement Professionals - Roofing Contractors - Rubbish Hauling Companies - Sales - Salesmen - Saleswomen - Sports Rehabilitation Business -  Savings & Loans - Schools - Screen Printers - Secretarial Services - Security Companies - Security Personnel - Public Employee Services - Public Agencies - Shoes - Stables - Stoves - Street Repair Businesses - Tanning Salons - Support Groups - Surf Boards - Surgery Centers - Swimming Pool Businesses - Synagogues - T-shirts - Trips - Tattooing Parlors - Teachers - Taxicab Companies - Travel Agents - Telecommunications Company - Tile Repair - Tile Ceramic - Tires - Tire Sales Company - Termite Control Business - Telephone Equipment - Telephone Services - Cell Phone Equipment, Services Company - Cell phone Business - Title Companies - Transcribing Services- Tours - tourism businesses - Truckers - Trucking Companies - Independent Trucking - Typing Services - Uniforms Sales - Uniforms Services Business - Warehousing Company - Wedding Services - Wedding Gowns - Women Clothing Stores - X-ray Laboratories - Youth Organizations - Zipper Manufacturers and more.

Key words:  joint venture - acquisition - holding company - enterprise - merger - diversify - subsidiary - chief executive officer - divesting - independent contractor - employees - human resources - business training - pricing - promotions - price promotions - advertising campaigns - brand loyalty - premium bands - special offer - consumer product - market share - marketing plan - benchmarking - consumer -customer - cold calling - marketing mix - budget - press release - open house - budget - advertising contract - commission - commercial - Aliso Viejo small Business - Anaheim Hospital - Brea Dentist - Buena Park CPA - Costa Mesa Attorney - Cypress Real Estate - Cypress Computer Repair - Dana Point Restaurant - Fountain Valley Store - Fullerton Shop - Garden Grove Insurance Agent - Huntington Beach Physician - Irvine Non-profit Organization - La Habra Clothing Store - La Palma Security Agency - Laguna Beach Surf Clothing Specialty Shop - Laguna Niguel Attorney - Laguna Woods Apartment Complex - Lake Forest Pizza Shop, Sports Bar - Los Alamitos Clinic - Mission Viejo Therapist - New Port Beach CPA - Orange Air Conditioning, Heating, Home Repair, Contractor - Placentia Psychologist - Rancho Santa Margarita Auto Dealer, Repair, Leasing, San Clemente Hardware Retail Grocery Store - San Juan Capistrano Church - Santa Ana School, Preschool, Nursery, Seal Beach Mortuary, Funeral Parlor - Small Businesses - Business Plans - Stanton Eye Doctors - Tustin Surgery Center - Villa Park Arcade - Westminster Coffee Shop, Bakery - Yorba Linda Independent Contractors - Websites - Internet Marketing - Business Development - Management Consulting - Business Classes - Business Seminars - Goal Setting - Jewelry Store - Clothing Store - Appliance Store - Building Supply - Locksmith

Copyright © 2006 Lawson Small Business Consultants
Last modified: 07/27/07